Faisal HouraniFree AI test
Learn · Guide 3

How to rank in ChatGPT and get cited.

Be the list or the verdict ChatGPT quotes, and put a free gift at the top: three lessons from one of my sites, where ChatGPT sent 204 sign-ups.

By Faisal Hourani5 steps2 partsAbout 5 minutesTools: ChatGPT, Claude or Gemini
The numbers · one of my sites, all time
6,844Visits from Google
272Sign-ups from Google
3,294Visits from ChatGPT
204Sign-ups from ChatGPT

Add Claude, Gemini and Perplexity, and AI chats brought 271 sign-ups, the same as Google. From Google Analytics, October 2026.

Part 1

Get picked

What the pages AI sends people to have in common.

STEP 1

Be the list AI quotes

When a buyer asks ChatGPT for the best options, it quotes pages that already list them, best with a real number for every option and the answer in the first line. If the page explains something you sell, a small box for it near the top lets readers buy (see how to sell digital products).

ChatGPT searches the web before it answers, so the page has to be found on Google too. Here’s how to get on the first page of Google.

Try this, if it fits: which list would your buyers ask ChatGPT for? Could your page be that list?

WHAT I DIDOn that site, the pages AI sends the most people to are lists like this.
COPY THISDraft a list of the top 10 [what you sell] for [who buys it]. Leave a blank for one real number on each, which I'll fill in. Put the best pick in the first line.
Lesson 1: be the list AI quotes
STEP 2

Test it. Name the winner

Buyers ask AI which one to pick. A page that tests the options, names the winner first and says who each one suits gives AI a clear verdict to quote. It can’t quote a page that won’t choose.

Try this, if it fits: which options could you test yourself, so your page opens with the winner?

WHAT I DIDOn that site, the comparison pages open with the verdict, then show the test.
COPY THISHere are my notes from testing [5 tools]: [notes]. Write a comparison for [who buys it] that names the winner in the first line and says who each one suits.
Lesson 2: test it and name the winner
STEP 3

Put a free gift at the top

AI visitors arrive with a question, ready to act. One useful thing above the first heading, for just an email, meets them where they land. What makes a gift worth an email: lead magnet ideas that work. A short quiz near the top works too: 9 in 10 people who took mine found it on a page they were already reading (quiz funnel).

Try this, if it fits: what one useful thing could sit above your first heading?

WHAT I DIDOn that site, a free gift sits above the first heading. ChatGPT visitors sign up at 6.2%, Google visitors at 4.0%.
Lesson 3: put a free gift at the top
Part 2

Check if AI names you

AI answers change, so check, fix one gap, and check again.

STEP 4

Run the free check

Ask AI the 10 questions your buyers ask, then count how often it names you, and who it names instead. The free AI visibility checker does it in 5 minutes, in your own ChatGPT.

Try this, if it fits: which 10 questions do your buyers ask AI? How often does it name you?

WHAT I DIDI ran this check on one of my own sites before I shared it.
Ask 10 buyer questions
Count how often you’re named
See who’s named instead
STEP 5

Fix one gap a month

I pick one question where a competitor is named and I’m not, and write the page that answers it with steps 1 to 3. Asking the sites AI quoted to include you is the other way in. Then I run the check again a month later.

Try this, if it fits: which question names a competitor, and not you?

Want this done for your store? See how AI SEO for online stores works.

WHAT I DIDOf my pages that reached Google's page one, nearly 3 in 4 got there within 30 days. So I check again after a month.
Pick one gap
Write the page or get listed
Check again next month
Questions

What people ask.

How do you get mentioned in ChatGPT?

Be on the pages it reads: lists, comparisons and reviews in your field, your own included. Answer the question in the first line.

How do you do SEO for ChatGPT?

Mostly the same way as for Google. ChatGPT searches the web before it answers, so pages that rank and answer plainly get picked.

Do Claude, Gemini and Perplexity work the same way?

Close enough. On the same site they sent 67 more sign-ups, so AI chats together matched Google.

Free test · 5 min
Does ChatGPT recommend your brand?
FAISAL HOURANI
Free · 5 minutes · works on your phone

Does ChatGPT recommend your brand?

See who AI names to your buyers instead of you, and how to change it.

What you get
  • One prompt that asks AI 10 real buyer questions about what you sell.
  • Your score, or how often ChatGPT, Claude or Gemini names your brand.
  • The brands AI names instead, and the sites it reads.
  • The 3 checks that decide who AI recommends.
  • The 3 fixes most likely to get you named.
  • The weekly plan my AI team runs to close the gap.

It opens right away, and the link comes by email too. Then a few short emails on building with AI. Leave any time.

Send it to one person

Who would this help?

If a friend runs a store or a site, it takes one tap to send it straight to them.

Email itWhatsApp it
Keep learning

More guides.

Each guide teaches one thing I learned while building.

Guide 1 · 10 steps · from EP1

How to build your brand, your first video and your website with AI.

Read the guide10 steps · 10 min →
Guide 2 · 5 steps · from EP2

How to reach Google's page one faster.

Read the guide5 steps · 5 min →
Guide 4 · 4 steps · from EP3

Lead magnet ideas that work.

Read the guide4 steps · 5 min →
Guide 5 · 7 steps · from EP4

A quiz funnel that gets the email.

Read the guide7 steps · 6 min →
Guide 6 · 7 steps · from EP5

How to sell digital products.

Read the guide7 steps · 6 min →
Get the free AI testDoes ChatGPT recommend your brand?→